Google’s universal search, also known as blended search, is a way of incorporating specialty search results into the main web search listings. Google has several specialty search engines for such things like blogs, images, video, news items and a few other things. Making sure to have at least a couple of items available for specialty search is important for your organic seo. It can give you ways to increase your traffic as well as your search engine rankings.
This increases your organic traffic in two different ways: it makes you more available to people who use the specialty engines, and it gives you more chances to blend into the main search results as well. Highly relevant “specialty items” have a chance to be included in the regular results and often stand out more. Here are a few key ways to get listed in the specialty results.
Make a video or two. This would not just help you stand out in the search engines, it will also give you a chance to be seen on some of the most visited sites on the net like YouTube. This can significantly increase your site’s traffic.
Your video does not have to be anything movie quality. All you will need is a digital camera or even just a webcam. Up to five minutes of video is great, and it should not be less than 2 – 3 minutes. And do not forget to tag your videos appropriately – these are the terms that your video will show up for. Read the rest of this entry
If you have been in the Internet marketing game for any length of time you know the word “traffic” comes up quite often. Drive traffic, buy traffic, organic traffic, targeted traffic… This is a never-ending conversation and the reason why it is so important is because this is the foundation of the world of Internet marketing. Without traffic there would be no sales and without sales, there is no money to be made. Just as there are different types of traffic, there are different ways to generate traffic for your site.
Also known as free traffic – Normally a little bit slower to obtain because you have to build it up. Relying on organic traffic is not a bad thing, especially if you are on a limited budget but just know that it does not happen over night, and it requires constant monitoring to make it successful. Patience is the key here. It can be done and quite rewarding, but I will take some time; in some cases, a lot of time.
There are a few ways to generate free traffic; some of these are blogs, which have gotten extremely popular, social networking sites, forums, article writing and submission. Blogs produce traffic based on the visitors who frequent your blog. Keep it exciting and you will build traffic. Read the rest of this entry
There is much controversy about “free traffic;” does it work; is there really such a thing as free traffic? Many people swear by free traffic and truly believe that it doesn’t cost them a thing.
The great thing about so-called free traffic is that it can be targeted traffic if you place your ads correctly in areas that are directly related to your niche. Two examples are free article submissions and free classifieds, i.e. Craig’s List, Backpage, U.S. Free Classifieds, etc. These types of marketing are not only free, but they open the door for a targeted group of people to contact you, hence increase traffic to your site. The people read your ads and respond because they are obviously interested in your product. Even if all of your free traffic doesn’t convert on your main product or services, you can offer other products that may be of interest.
Getting Your Traffic to Convert
One of the best ways to get your free traffic to convert is by offering the reader something – a free gift like an E-Book or a Special Report – this is even before you reveal your product. By using this method of marketing, you are building a relationship before you ask them to buy something. Read the rest of this entry
If you are an Internet marketer, you know how important content is, but did you know that you can create content that will help generate a quality one way link directed to your website?
Just as articles can be written with the focus of getting as many readers they can to click through the links in your resource box, there are certain things you can do that when writing content to focus on one way links. Once thought to be a difficult task, getting links to your website, but with the inception of blogs and social networking sites, this goal has become much easier, and you can make the process even easier for you.
Looking Through The Eyes of a Marketer
Since there is so much competition nowadays, when looking for links, it is no longer a matter of finding someone in the business, because it seems like everyone is. Now you need to think as an Internet marketer and what content interests you, what makes you click on certain links and bypass others? Once you have sort of figured that out, now you know the type of content you need to create for your website, as through the eyes of an Internet marketer and not a visitor scrolling through a website. Read the rest of this entry
The key to getting targeted traffic to your site is to utilize all the tools that are available to draw prospects to your offering. You need more than a good product and pretty website to make money. You can spend a load of cash creating a well-designed site with a stellar sales copy, but you won’t make much money, unless you can get the right visitors to your website.
One very effective way to drive targeted traffic to your site is to use Google Adwords. Google Adwords puts your ad on the face of the largest search engine on the World Wide Web. Google ads appear at the right side of the search results page, so they are visible to everyone who searches for specific keywords.
It is both, effective and affordable. Best of all, it works by catching the attention of your target market and providing a link to your website.
Google Adwords is Google’s advertising services designed to attract targeted visitors to generate targeted traffic to your website. It is easy to get started. First, open an Adwords account with Google. Once you open your account, you will be asked to choose a country. Read the rest of this entry
If you want to dominate your niche, the key to success is to get targeted traffic to your website. One very successful strategy is to use Google News to maximize your exposure and, therefore, bring cash-carrying buyers to your web page. To begin, you’ll want to start with an optimized press release.
You might need a paradigm shift if you think that the press release is to make an announcement about your product or service. It is not. In fact, your press release is just another tool you will use to reach prospects and direct them to your website. Here is how it works.
Google news uses algorithms and continuously crawls the web. Therefore, if a prospect types in specific keywords related to your niche market in Google, related press releases and articles are immediately accessible from more than 4,500 news sources.
This is why competitive intelligence is a critical step in your Internet marketing stratagem. By knowing your market and studying your competitors, you can have an insider’s look into what prospects are searching for when they utilize Google search. Then you are going to use these targeted keywords in your articles and press releases. Read the rest of this entry
If you are like most Internet marketers, you want your website to appear on the first page of search engine results as close to the top as possible, and you are also looking for the ideal search engine optimization strategy to help you doing the trick. Large numbers of businesses understand that in order to achieve the kind of success they are looking for, bumping up to the top of search engine results list is often the critical factor in realizing their goals. Let’s take a close look at a number of the most effective online search engine optimization strategies and the best ways to use them to make your business a success.
Method #1: On-Page Optimization
On-page optimization is the search engine optimization strategy that is one of the longest used and best tested one in existence. On the other hand, it is not nearly as effective as some other strategies that we will discuss. Not so long ago, on-page optimization would have been an excellent way to improve your standing in search engine results. Currently, however, it represents a mere 15 percent of not only your Page Rank but your total search engine ranking as well. However, you can be harmed in a big way if you don’t make effective use of it. Read the rest of this entry
There are many ways to increase web traffic, both free and paid strategies and some are more effective than others according to how much work you put into it. Some marketers spend thousands of dollars on SEO and PPC tactics, video and joint venture attempts and still have mediocre results. This doesn’t include the money wasted on DVD’s, E-Books and Training Programs all claiming to teach you how to do this effectively. The answer is simple. Using free software to increase web traffic is a highly effective, yet fairly inexpensive way to generate tons of traffic your website.
If you have spent any amount of time seeking ways to get people to your website, you have undoubtedly come across article marketing, which requires submitting a number of articles to hundreds of websites. There is video marketing, pay per click campaigns and Tweeting on Twitter as well. Many of these strategies take either a significant amount of time and/or money. If you do it yourself, you have to spend time and if you outsource the tasks you have to spend money. Read the rest of this entry
Analyzing your web traffic statistics can be a priceless tool for your online business, but before you can get the most benefit of this tool, you must understand how to interpret the web traffic analysis data.
Many web hosting companies only provide you with the basics when it comes to web traffic analysis data. It is then up to you to utilize this information to the best of your ability. This web traffic analysis that you do receive from your web hosting company can be a bit overwhelming if you do not understand how to apply it to your online business, so let’s go over some of the information you may receive, so that you will understand how to use it. The basic data that you will receive will be visits to your site. These visits can be tracked daily, weekly and/or monthly. Read the rest of this entry